Director of Sales and Marketing
As a young girl, Denise Trione dreamed of a future in the wine business. She says, “I was raised around our vineyards and have great memories of the aromas in Geyser Peak Winery’s cellars,” owned by her family from 1982-1998.
Born and raised in Santa Rosa, California, Denise attended Cal Poly in San Luis Obispo, and pursued a degree in Business Administration. While in college, she worked an internship in the marketing department at Peak Wines International. “I continued to have a strong interest in the wine business.”
Earning her degree from the university’s College of Business in 2000, Denise went to work in the commercial banking industry, but still dreamed of a future in wine. “I prodded my father to develop a small wine label.” Denise says. “In 2005, Dad, Uncle Vic and I began planning Trione Vineyards and Winery.”
For two years, Denise split her time between her home in Sacramento and Sonoma County, where planning and construction of Trione Winery were underway. In 2008 Denise and her husband Kris Hicks moved back to Sonoma County and full time winery work. Today Denise is Director of Sales and Marketing. Kris is Operations Manager of the Trione Vineyards.
“I love being part of a family business and the feeling of pride that comes from seeing guests enjoy themselves at the winery as they taste our wines,” Denise says, “and I am deeply proud of our family’s commitment to the Sonoma County community.” She also loves bringing her 2 dogs, Scout and Bubba, to work at the winery, to greet visitors.